Station Media

Flags are well suited to continuing a message already present on pillars and on the floor. They are particularly useful as event notices and real estate guidance signs as they can be seen from far away. It is necessary to use a specified fireproof material, similar to that used in two pole banners, so as to clear safety standards.

Sometimes called "Ad-Pillars". Pillar Wraps have become possibly the most influential items in our SP Media range of products. By wrapping pillars in several sheets, we can create an effect that will have a high impact on station users through the repetition at eye level of an image or message.

Making good use of the upper areas of a station hall or the spaces between pillars, hanging banners can be many meters long. These banners are often used for event notification, and the like, at neighboring facilities. It is necessary to use a specified fireproof material so as to clear safety standards.

A highly durable sheet is directly pasted on to the floors in front of the wickets, at the bottom of steps and on the platforms. Use together with flags for maximum effectiveness. Standards differ according to the location, but areas over 3ｍ² are possible. Floor media can be put to many uses, not least of which is to promote branding.

With stickers placed around the card insertion slot on automatic ticket wicket, these media are extremely effective at getting station user's attention. These media get excellent coverage, though attention time is short. We recommend that these media be used for new product notification or by government and municipal offices(for election notices, etc.)

Sheet type media are posted directly on to waist-high walls, sides of the platforms, coin-lockers (front or rear) and stairway sides. Due to it's large size, this medium is highly visible and attracts a large audience.

Billboards differ from signboards in that their large size makes them very suitable for short-term, high impact solicitations. Billboards up to 100ｍ² have been used, and sets can be rented at single or multiple stations.

Escalator sets are pasted to the handrail of escalators. When riding the escalator, and due to station users physical contact with your marketing message, media placed here will stand out and also be seen repeatedly. This form of media is especially effective when coordinated with other media around the station.

As improvements in media have made possible it's direct pasting on to walls and other concrete surfaces, we are now able to offer media placement on the riser part of steps. At a distance, an image can appear unbroken, alternatively repetition of a trade name or logo can make for a very effective advertisement.

Stations fulfill the role of distributors of information. Racks were originally placed around the station from which to distribute pamphlets and brochures relating to the stations themselves. Recently these racks have been opened up to advertisers. Public and private railway companies have different rules relating to their size and placement, however they are often placed around columns and a variety of interesting shapes now exist.

By monopolizing all the advertising space in a station, columns, flags, banners, floors, billboards, sheets and posters, one advertiser can really stand out. (Each railway company has it's own rules in this regard)